Posting Content for TikTok Campaigns on Popular Pays

As of March 10, 2025, TikTok has transitioned from the TikTok Creator Marketplace (TCM) to TikTok One, a unified platform for creators to manage brand collaborations and monetization opportunities. 

How to Post Branded Content via TikTok One

1. Access TikTok One:

   • Open the TikTok app.

   • Tap on your Profile.

   • Tap the Menu (☰) button at the top.

   • Select TikTok Studio.

   • Within the Monetization tab, tap Creator Marketplace.

   • If you were previously on TCM or TikTok Creative Challenge, tap the dropdown at the top and select TikTok One.

2. Accept the Campaign Invitation:

   • Navigate to the Campaigns section within TikTok One.

   • Locate the campaign you've been invited to and tap Accept.

3. Post Your Branded Content:

   • Create your video content as per the campaign brief.

   • When ready to post, go to the posting page as if you were making a regular TikTok post.

   • Under the description section, tap on Branded Content.

   • Toggle on Branded Content and select the appropriate campaign from the list.

   • Ensure your post includes the approved caption and hashtags.

   • Set the visibility to Everyone.

   • Tap Post to publish your content.

Syncing Content with Popular Pays

Our platform communicates with the TikTok API every hour. If you've posted correctly through TikTok One, your content will be matched to the campaign automatically. If your post isn't appearing in Popular Pays after a few hours, please reach out to our support team via the in-platform chat or email us at popularpayssupport@lightricks.com for assistance.

For a visual walkthrough of TikTok One and its features, you can watch this video:

Understanding TikTok One: A Guide to Monetizationtiktok.com

This video provides an overview of how TikTok One enhances your creator journey and monetization opportunities.tiktok.com+1ads.tiktok.com+1