What are Campaigns? – Popular Pays Help

From brief to post-performance tracking, the Popular Pays platform supports every part of the campaign lifecycle to get you results.

Automated Brief Builder
Walkthrough each step of the brief creation process with our Automated Brief Builder.
Invites
Input your desired partner criteria into the brief and match with individuals who meet those requirements.
Qualifying Questions
Include customized qualifying questions to better vet your applicants.

Recruit
Actively engage partners to apply to your campaign with the recruit.
Profiles & Portfolios
Review partner history. Post history lets you see how many campaigns a creator or influencer has completed with Popular Pays and a rating based on ease of working with them.
Shortlist
Shortlist your favorite partners before actually accepting them into a campaign.
Price Flexibility
Choose how you want to collaborate with partners:
- Open fee
- Fixed budgets

Integrations
Use shipping integrations to track shipment status and compile addresses.
Message
Message creators 1:1 to chat through creative ideation, posting requirements, or logistics.

Revision history
Track pending content, edits requested, and approved content by partner.
Due dates
Stay on schedule with content and posting due dates and use progress indicator to track outstanding content or post requirements.
Instagram Story Support
Easily review IG story uploads.

Filter
Filter performance by organic or paid and feed or story post.
Data
Analyze things like:
- Followers
- Impressions
- Eng rate
- Likes
- Comments